Pakistan Broadcasters Association, CASBAA and PEMRA announce International Forum
Hong Kong, Karachi, February 27th, 2007 – The Pakistan Broadcasters Association (PBA) and the Cable & Satellite Broadcasting Association of Asia (CASBAA) are pleased to announce details of the first Electronic Media Exhibition and Conference (EMEC) in Karachi, Pakistan, May15th – 16th 2007.
Themed “A Digital Future for Pakistan”, the international forum will be hosted by the Pakistan Electronic Media Regulatory Authority (PEMRA) and co-organised by the PBA and CASBAA.
Issues covered by the high-level forum will include the development of a world class pay-TV industry within Pakistan, international best practices for content development and the impact of digital technologies such as IPTV on new business models. Speakers will be drawn from media companies from across the world.
“This is a uniquely exciting time for broadcasting in Pakistan,” said Mr Iftikhar Rashid, the Chairman of PEMRA. “With the introduction of advanced cable systems, Direct-to-Home satellite services and IPTV systems, Pakistan is on the cusp of great change. During our conference PEMRA will welcome the participation of specialists in international best practices and the suppliers of the very best of the new technologies.”
“Pakistan is experiencing unprecedented growth in broadcast services,” said Mir Shakil-ur-Rahman, the chairman of the PBA and chairman of Pakistan broadcaster GEO TV. “The PBA, working with CASBAA, will provide a rare opportunity to examine international business models and technologies that can be brought to Pakistan.”
“As a regional industry body devoted to the advancement of multi-channel television, CASBAA is delighted to partner with the PBA and with PEMRA to forge new relationships,” said Marcel Fenez, the Chairman of CASBAA.
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ABOUT CASBAA – www.casbaa.com
CASBAA is an industry-based advocacy group dedicated to the promotion of multi-channel TV via cable, satellite, broadband and wireless video networks across the Asia-Pacific. The Association represents some 120 Asia-based corporations, which in turn serve more than three billion people. Members include AETN International (History Channel), Asia Broadcast Networks, Asia Broadcast Satellite, AsiaSat, Astro, Australia Network, Bloomberg Television, Chunghwa Telecom, Comverse, Discovery Networks Asia, EMC, Granada International / ITV Worldwide, HBO Asia, IBM, Intelsat, Macquarie, MTV Networks Asia Pacific, Nokia, now TV, PricewaterhouseCoopers, Sony Pictures Television International, STAR Group, Sun Microsystems, TrueVisions, Turner International Asia Pacific, Walt Disney Television International, Zonemedia, Al Jazeera, Anytime, Asian Food Channel, BBC World, Celestial Movies, ESPN STAR Sports, Eurosport, Hallmark Channel, Hong Kong Cable, Irdeto, Lovells, Measat, National Geographic, Paul Weiss, Sky News Australia, Synovate and TimeWarner.
ABOUT Pakistan Broadcasters Association
Pakistan Broadcasters Association (PBA) is the representative body of all broadcast houses in Pakistan ¨C comprising operators of TV channels as well as FM Radio stations. The various objectives that the Association has set for itself include augmenting a climate that is conducive for all stakeholders of this industry. Currently, besides putting an accreditation system in place that will ensure that rules for conducting business with advertising agencies, media buying houses, and advertisers are professionally implemented in a transparent manner, a research project for TV ratings is already on the anvil.
CONTACTS:
CASBAA
Sharon Galistan/ Katie Wong
Communications
Tel: +852 2854 9913
Fax: +852 2854 9530
Email: pr@casbaa.com
PBA
Jamil Syed
Executive Director
Tel: +9221 2793061
Fax: +9221 2793045
Email: jamil.syed@pakbroadcasters.org