TrueVisions looks to sub-licensing

18 Feb, 2016 – THAI FOOTBALL fans look set to be able to watch forthcoming seasons of the Barclays Premier League after TrueVisions said yesterday that it was in talks with Qatar-based BeIN Sports over a sub-licensing agreement to air the top-flight English matches.

Despite the absence of official confirmation about it winning the main rights, BeIN Sports has reportedly secured the audio-visual broadcasting rights for the next three seasons of the Barclays Premier League for Thailand, Laos and Cambodia.

“We are in discussions with our partner BeIN Sports, seeking a sub-licensing contract for all media rights to telecast 380 live matches to TrueVisions’ subscribers, as well as to True4U’s audience. The negotiations appear to be constructive,” Birathon Kasermsri na Ayudhaya, head of commercial and business development at TrueVisions, said yesterday.

Read more at the Nation

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