Star India all set for Asia Cup 2016; ropes in 13 sponsors

23 Feb, 2016 – Star India is all set for the Asia Cup, which kick-starts on 24 February and has roped in as many as 13 sponsors for the same.

The 50-over cricket format in today fast paced age is fading into oblivion with T-20 gaining prominence as a preferred format. The Asia Cup cricket tournament, which was rolled out by the Asian Cricket Council (ACC) in 1983 as a goodwill between Asian countries, will have its 16th edition in Bangladesh. The tournament faced its own set of challenges time and again as it fell prey to the political inconsistencies between India and Pakistan.

Read more at Indian Television

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