OTT Group Call Recordings
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24 August 2017 – Key Highlights: MPA Video Consumer Panel 2017 – Meda Partners Asia – Aravind Venugopal
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OTT Group Webinar Presentations
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24 August 2017 – Media Partners Asia – Consumer Survey Executive Summary
Findings from MPA’s Asia Pacific Video Consumer Study, with a closer look at the growth drivers for premium online video. The study covers a sample size of more than 15,000 internet users across Australia, Southeast Asia, Hong Kong and Taiwan.
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Viaccess-Orca – TV Content Discovery and Personalizaton by Esti Widder Product Manager OTT Group Webinar Presentations
This webinar describes Viaccess-Orca’s vision of TV content discovery and personalization, and the implementation of best practices for OTT TV services.
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Parrot Analytics – Introduction and Demonstration by Wared Seger, CEO and Co-Founder at Parrot Analytics
See how Parrot Analytics harnesses the power of cutting-edge artificial intelligence and hundreds of billions of data points to provide the world’s first real-time, cross-platform and country-specific rating system. Now, demand for content can be measured in real-time. This presentation is highly recommended viewing for CASBAA members involved with the programming, sales or distribution of video content.
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What’s Really Shaping OTT? Rights and M&A – Andrew Stott (Partner) and Matt Pollins (Partner) at Olswang
During the August 3rd OTT Group Webinar, both Matt Pollins and Andrew Stott provided some free legal advice to group members. Matt covered discussed the three main areas when negotiating OTT rights: defining OTT, the scope of rights to be purchased or sold and technology requirements. Andrew Stott then provided an update of OTT investments and M&A transactions in Asia.
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Introduction to Programatic – XAXIS – Henry Stokes
On July 12th the 2020 Committee hosted a joint 2020/OTT Webinar where Henry Stokes of Xaxis presented an “Introduction to Programatic”. The group learned why “programatic is the single biggest shift to happen in marketing over the last 25 years.” Although it’s now only 3% of global ad spend, programatic is growing at over 8 times as fast as traditional ad spending in APAC.
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Running a successful OTT Service – CLEENG – Gilles Domartini
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OTT Service Strategies 2016 – Brightcove – Ben Morrell
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Research Reports
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Requiem for a Stream – Part III – The Relationship Between TV Brands and Video Streaming VAB – Video Advertising Bureau
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Requiem for a Stream – Part II – Video Streaming Behaviors VAB – Video Advertising Bureau
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Requiem for a Stream – Part I – The Video Streaming Ecosystem VAB – Video Advertising Bureau
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The Broadband Video Tracker, Delivering KPIs & Content Guidance – BDRC
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White Papers and Others
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OTT Summit 2017 – Presentations
1. Trends in Asian Viewership — Aravind Venugopal, Media Partners Asia
2. What’s New in Video — Oliver Wilkinson, PwC
3. Planning in a Multiscreen World — Monica Bhatia, Maxus
4. Engaging Across Generations — Genny Yang, Kantar Milward Brown
5. OTT and Sport – Unmish Parthasarathi, ICC
6. The Future is Personal – Alex Hayward, Adobe
7. Experience & Economics: Brightcove’s Manifesto for Media in 2017 — Luke Gaydon, BrightcovePassword: casbaaott17
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Brightcove – The Perfect Storm
How Ad Blockers and Device Fragmentation Drive the Need for Server-Side Ad Insertion
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Brightcove – Five Smart Tactics for OTT Success
Launch and Build Your Internet TV Brand
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Huawei – Mobile Video Report
The White Paper elaborates demand-side and supply-side drivers are fuelling each other to boost mobile video adoption, which drive video evolving as a basic mobile service. The White Paper also plots a Mobile Video Maturity Scorecard to identify the strengths and priorities of the regional market for operators and supports them to success in seizing video opportunities.
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Ericsson Consumerlab – TV & Media 2015
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The 2015 Cord-Cutter’s Guide to Sports Apps
“This year’s guide to league-centric over-the-top sports apps unearthed a merciful reduction in the options for NBA fans, a big shift in the NFL and Verizon Wireless’ approach to NFL Mobile, and the addition of Major League Soccer to our comparison.”
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SNL Kagan – Global pay TV market to exceed 1 billion by 2017
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A Reflection on U.S. Market and What It Means to APAC – CASBAA OTT Summit 2015 – SNL Kagan – Wangxing Zhao
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