More than talk at CASBAA 2011

More than talk at CASBAA 2011

Hong Kong, 6 October 2011 – CASBAA today revealed an enhanced speaker lineup for the CASBAA Convention 2011. Themed TV365: Watch Closely!, the show will be staged in Hong Kong, October 31st – November 3rd at the Grand Hyatt.

“The powerful line-up drawn from networks, governments, ad agencies and media, reflects the importance of CASBAA’s role as the voice of multichannel TV in Asia”, said Simon Twiston Davies, CEO, CASBAA. “From industry leaders to key analysts, our annual Convention attracts the best of business through the exchange of essential information and innovative ideas.”

This year’s top-tier line up of speakers includes:

Jeff Shell, President, NBC Universal International – Comcast & NBC Universal: A vision for Pay-TV

Shell is responsible for overseeing the operations of all NBC Universal International businesses including International TV Distribution, Global Television Networks and International Television Production and responsible for identifying and executing all international growth opportunities for both NBC Universal, and the Comcast Corporation.

Liang Xiao Tao, President, CITVC – China TV at Home and Abroad

Liang was successively appointed as the Director of Advertisement & Economy Information Centre, the Director of News Centre, and the Director of Chief Editor Office of CCTV. He was promoted as the Vice Chief Editor of CCTV in 2010, and has served as the President of the China International TV Corporation since January of 2011.

Blair Westlake, Corporate VP, Media and Entertainment Group, Microsoft – Talking TV

Westlake liaises for Microsoft with the media and entertainment industries, including Hollywood studios, global broadcasters, cable/satellite programmers and the music industry. He directs business development, policies and all content licensing for Microsoft services and products including Xbox, Zune, Windows PC and Windows Phones. Westlake is a seasoned media and entertainment industry veteran, with more than 25 years experience.

Representing the diversity of multichannel TV in Asia, the CASBAA Convention 2011 closely examines the evolution of the Asia Pacific market and the role consumers play in driving growth in the new broadcast universe – 365 days-a-year with distribution to more than 365 million multichannel TV homes in Asia on a 360° range of platforms and devices.

For more information about the CASBAA Convention 2011, please visit http://www.casbaa.com.

The CASBAA Convention 2011 is generously sponsored by Turner Broadcasting, Eurosport, ABS, APT, AsiaSat, Bloomberg Television, CNBC Asia Pacific, Discovery Networks Asia-Pacific, Disney, Fashion One, Fashiontv, Food Network Asia, France 24, GE Satellite, Globecast, HBO Asia, Intelsat, Invest Hong Kong, Irdeto, ITV Granada, Life Inspired, MEASAT, MGM Channel, MTV Networks, Paul, Weiss, Playboy TV International, PwC, RRsat, SES, Synovate, Time Warner, TV5MONDE, Universal Networks International, YouTube and WarnerTV.

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About CASBAA – www.casbaa.com

First established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia for the past two decades. Spanning 16 geographic markets, CASBAA and its Members reach over 365 million pay-TV homes through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

For enquiries, please contact:

Roomila Chandra

Bite Communications

roomila.chandra@bitecommunications.com

Tel: +852 2534 8721

Desmond Chung

PR & Communications Manager, CASBAA

Desmond.chung@casbaa.com

Tel: +852 3929 1712