New India Tam 2014

The Broadcasting Audience Research Council (BARC), a television viewership measuring system of the broadcasting industry, may start generating TRPs by March, 2014.

This information was shared by Information and Broadcasting minister Manish Tewari in a written reply to a question in Lok Sabha.

"The ministry has been continuously following up the progress of setting up of a transparent and credible Television viewership measurement system by the Broadcasting Audience Research Council (BARC) of Indian Broadcasting Federation (IBF)," Tewari said in the written reply.

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