Reports say Twitter has reached multimillion dollar deal with ad-buying company

The Financial Times is reporting that Twitter has reached an advertising deal “worth hundreds of millions of dollars over a multiyear period” with Starcom MediaVest Group, a large ad-buying firm with clients including Procter & Gamble, Walmart, Microsoft and Coca-Cola.

Twitter’s deal means the company is officially moving into larger territory when it comes to advertising and turning the social media company into a serious platform for brands to spend their budgets. The report says the deal will give SMG’s clients access to special advertising slots and opportunities with Twitter. Read more http://sg.finance.yahoo.com/news/reports-twitter-reached-multimillion-dollar-185430480.html