IG PROUD TO BE A REGIONAL SPONSOR OF THE APPRENTICE ASIA ON AXN ASIA

• World leading financial company, IG, taps in to the power of AXN’s original production, The Apprentice Asia
• Increasing brand awareness in the important APAC region
• IG’s episode airs on AXN on 19 June in East Asia/ Philippines; 21 June in Taiwan and India

IG, the world’s number one CFD provider*, has become a regional sponsor of The Apprentice Asia to tap into a proven successful programme, allowing the company to build on its own heritage and proven track record as a leading global financial derivatives company.

The sponsorship provides an opportunity to increase brand awareness in the Asia Pacific region, through association with a quality production and large target audience, as well as leverage the communication benefits of the progressive integration of TV, digital and social media.

Head of IG, Asia Pacific, Tamas Szabo, said, “We are very pleased to be a regional sponsor of The Apprentice Asia. Serious investors and professional traders across Asia are keen to take advantage of global financial markets. And they want to trade with someone they can trust. IG is a world leader in financial derivatives trading. Part of IG Group, a FTSE 250 company, we pride ourselves on delivering exceptional customer service alongside innovative trading technology. Partnering with a quality production like The Apprentice Asia, through Asia’s No.1 general entertainment channel AXN, provides us with an excellent opportunity to showcase our service and product across the region.”

As with all challenges the Apprentices face in their quest to become the overall winner, during IG’s episode, the contestants must demonstrate to Tony Fernandes and his advisors that they possess the business acumen to manage and make sound decisions under pressure.

Mr Szabo commented: “The attributes and qualities of a good trader are exactly those needed to become Tony’s Apprentice. Without giving the game away, we know everyone will enjoy our exciting and unique episode – be sure to tune in when it is broadcast on 19 June!”

The Apprentice Asia premieres on 22 May, Wednesday at 9.05pm (SG/ MY/ PH/ HK)/ 8.05pm (JKT) on AXN across East Asia. The show will debut on 24 May at 7pm in Taiwan and 9pm in India.

IG’s episode will air on 19 June in East Asia and the Philippines; and on 21 June in Taiwan and India.