BBC Worldwide sets focus on international, digital growth
BBC Worldwide reported “particular growth” in programme sales and its international channels in its 2012/13 annual report, as it sets its sights on further global and digital growth.
Describing its results as a “solid performance in a challenging economic climate”, the BBC’s commercial arm said that its 34 branded international channels continued to drive revenues by launching new operations, widening distribution and increasing advertising sales.
Programme sales, meanwhile, passed the £300 million (€346 million) revenue mark for the first time and “continued to be a formidable source of profit”.
Announcing the results, Tim Davie, chief executive of BBC Worldwide and director, Global, said that “2013/14 will be a transformational year for the company with a re-focused strategy that maximises opportunities presented by new markets and technology.” read more http://www.digitaltveurope.net/79492/bbc-worldwide-sets-focus-on-international-digital-growth/