Gartner: 64% of organizations looking at Big Data projects this year

Sept. 24, 2013 - Gartner Monday said its survey of 720 companies asked about their plans to invest in Big Data gathering and analysis show that almost two-thirds are funding projects or plan to this year, with media/communications and banking firms leading the way.

More than one-third of media and communications companies said they have already invested in Big Data projects, according to Gartner, which said these companies are trying to better understand customer needs in order to make sure their businesses are pointed in the right direction.