FOX International Channels (FIC) has appointed FOX Sports ad sales veteran Todd Siegel as executive vice president of international ad sales and partnerships in the US. Siegel will spearhead efforts to build global ad sales partnerships with US-based clients for FIC and National Geographic Channels International.
"Our channels reach 1.6 billion households worldwide," said FIC COO Ward Platt. "Our rapid growth and expansion, especially in our core channel brands of FOX, National Geographic Channels and FOX Sports, means we can really use the talent and experience of an accomplished sales executive like Todd. He will connect US-based advertisers to the global and pan-regional opportunities we have across our entire FIC portfolio."http://www.rapidtvnews.com/index.php/2013100730144/fox-international-hires-us-advertising-chief.html