Twitter and Nielsen's TV ratings to roll out today

Even as Facebook has announced that it will be making its analytics available to television networks in countries across the world, including India, Twitter's TV rating metric based on data from the micro-blogging website along with Nielsen will be rolling out today.

The programme was first announced back in December 2012 and is all set to be published for the first time today, according to The Wall Street Journal. Twitter had announced a tie-up with Nielsen, the TV ratings tracker, to come up with an industry-standard metric that tracked chatter about TV shows on the website.

The ratings will show not only which shows are most popular on Twitter but also how many tweets are being made specifying the show as well as how many accounts these tweets reach. These mentions and conversations being held in real time give TV networks a larger picture of how many people are not just watching but even talking about the show. Read more http://tech2.in.com/news/social-networking/twitter-and-nielsens-tv-ratings-to-roll-out-today/916780