Nielsen Starts "Twitter TV Ratings," Releases Grey's Anatomy and Breaking Bad Findings

(Oct 9, 2013) If you tweet while watching TV, your 140-character rants are about to have a bigger impact than you probably intended, thanks to Nielsen's brand-new "Twitter TV Ratings" program. Nielsen is a global measurement and information company, which in plain English means that it knows how many people are watching Homeland, how many are Tweeting about it, and who is profiting from social media's reach when it comes to television.