Honda Creates Customised GROMs Featuring Nickelodeon’s Teenage Mutant Ninja Turtles

In a collaboration with Nickelodeon, Honda created five customised concept GROM* models based on the Teenage Mutant Ninja Turtles during the Tokyo Auto Salon 2014, an annual custom automotive exhibition held from 12 to 14 January at Chiba's Makuhari Messe.

JAPAN, 20 JANUARY 2014 – In a collaboration with Nickelodeon (http://www.nick-asia.com/), Honda created five customised concept GROM* models based on the Teenage Mutant Ninja Turtles (http://turtles.nick.com/) during the Tokyo Auto Salon 2014, an annual custom automotive exhibition held from 12 to 14 January at Chiba's Makuhari Messe.

Visual elements from the television series, which draws inspiration from both American and Japanese animation, showcased the stylistic effect of a printed comic that were used to outfit the vehicles. Mask motifs and the characters' names covered the headlights of four motorcycles which were also wrapped and painted in the Turtles' signature colours – Leonardo's in blue, Donatello's in purple, Raphael's in red, and Michelangelo's in orange.

Nickelodeon's master licensee of Teenage Mutant Ninja Turtles, Dreams Come True will be showcasing the GROMs from 22 to 23 January at a by invitation only event at the Tokyo Metropolitan Industrial Trade Center in Hamamatsucho. There are also plans for Honda to display the one-of-a-kind motorcycles at upcoming automotive shows and its showroom in Aoyama.

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*The Honda GROM (Honda MSX125) is a 125cc motorcycle, targeted at the youth market and popular due to its unique style and coloring. The motorcycles on display at the event were based on the four main characters of the media franchise, Teenage Mutant Ninja Turtles.

About Nickelodeon

Nickelodeon, now in its 35th year globally and 16th year in Asia, is one of the most globally recognized and widely distributed multimedia entertainment brands for kids and family. Creating surprising and playful entertainment experiences everywhere it goes, Nickelodeon has a portfolio that includes television programming and production around the world, plus special events, consumer products, digital offerings, recreation, books, feature films and pro-social initiatives. Nickelodeon's brands are seen globally in more than 450 million households in over 100 territories via more than 70 locally programmed channels and syndication. For more information about Nickelodeon in Asia, visit www.nick-asia.com (http://www.nick-asia.com).

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