CASBAA TV Upfronts Series Returns to Indonesia

CASBAA AD successfully held its latest TV Upfronts event on Friday, February 21 in Jakarta, Indonesia. Promoting multichannel TV as the ideal platform for marketers to reach their target demographics, the TV Upfronts have taken place in several Asia Pacific markets including Singapore, Kuala Lumpur, Manila, Hong Kong and Bangkok reaching numerous representatives from advertising agencies, clients, broadcasters and media.

“We have been very pleased with the overall reception to our CASBAA TV Upfronts throughout the Asia Pacific,” said Christopher Slaughter, CEO, CASBAA. “As a showcase for the multichannel TV industry, media buyers and advertisers can see firsthand the hottest content and bespoke and localized advertising solutions our members can offer.”

http://www.pr.com/press-release/546632