PwC Projects Strong Gains for OTT, SVOD Revenues

OTT and on-demand revenues will reach $17 billion in the U.S. by 2018, PwC indicates in its newest Entertainment & Media Outlook, far eclipsing physical home video revenues of $8.7 billion.

According to the Global Entertainment and Media Outlook 2014-2018, SVOD revenues alone are set to rise from $3.3 billion last year to $10.1 billion in 2018, making this one of the fastest-growing E&M segments in the U.S. Physical home video revenues, meanwhile, are expected to continue declining. Box office revenues, however, are projected to rise from $11.6 billion last year to $13.4 billion in 2018.

Overall E&M spending is projected to increase from $1.8 trillion in 2013 to $2.3 trillion in 2018, a 5 percent compound annual growth rate (CAGR). The U.S. will remain the largest E&M market, with spending reaching $724 billion in 2018.
http://www.worldscreen.com/articles/display/2014-06-04-ott-on-demand-pwc-outlook