AsiaPac to Lead OTT Adoption

The number of households using OTT is expected to reach 706.53 million in 2020, with the Asia Pacific accounting for 61 percent of the global additions in the period, according to Digital TV Research. 

The number of homes watching online TV and video—over fixed broadband networks and across 51 countries—was 196.9 million in 2010 and is expected to reach 374.43 million in 2014. Between 2013 and 2020, the Asia Pacific is forecast to gain 231 million more OTT TV homes. China alone will add 140 million, bringing its total in 2020 to 206 million, which is more than all of Europe. China is set to overtake the U.S. in 2014 in the top spot.

By 2020, 47.6 percent of the world’s TV households will view online television and video, up from 15.4 percent in 2010. South Korea (79.8 percent) will have the highest proportion by country by 2020, with India (21.9 percent) at the other end of the spectrum.http://www.worldscreen.com/articles/display/2014-9-9-ott-digitaltvresearch