Global OTT revenues to double
Global over-the-top (OTT) video subscription revenues are forecast to rise from nearly $9bn in 2014 to more than $19bn in 2019, according to new industry research.
Park Associates, a Texas market intelligence firm, said OTT video services are experiencing a boom as a variety of new players enter the market, including British broadcaster Sky, which recently announced plans to roll out video streaming services across Europe.
Currently, 57% of households with broadband in both the US and UK subscribe to an OTT video service, the report said, while the proportion in Spain is 29% and, in Germany, it is 24%.
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