Handheld screens to lead online viewing
The average amount of time a day people spend watching online video will increase by 23% in 2015 and a further 19% in 2016, driven by the rapid rise in the adoption of smartphones and tablets. Mobile devices are expected to become the main way of viewing online video in 2016. Meanwhile the number of people regularly watching traditional television will peak this year and will then start to decline for the first time. That is the forecast of ZenithOptimedia, part of the Publicis Groupe.http://informitv.com/2015/08/02/handheld-screens-to-lead-online-viewing/