Hong Kong, 27 September 2012 – With markets, providers and consumers racing to deliver multichannel video anywhere, anytime and on any device – regulatory frameworks are not keeping up.

However, a new CASBAA study, A Tilted Playing Field: Asia-Pacific Pay-TV and OTT, provides a comprehensive review of the gulf between pay-TV guidelines and current over-the-top (OTT) television regulations.

The findings show governments imposing heavy burdens on traditional multichannel TV content delivery systems (cable TV, DTH, “walled garden” IPTV, etc.) which must compete with largely unregulated internet-based TV services including “catch-up” TV, live streaming, “TV Everywhere” offerings, video-on-demand streaming and user-generated uploads.

Arguably, however, the most dangerous challenge comes from providers of illegal, unauthorized offshore OTT services. “The pirate video transmission business is the most international, least law-abiding, and lowest taxpaying of any segment of the global media business,” said John Medeiros, Chief Policy Officer, CASBAA

“The pirate model is now dominating the commercial conversation. Steps must be taken to block growth of the illegitimate OTT sector – to prevent offshore pirate video operators from continuing to grow business models based on misuse and theft of the legitimate industries’ content.”

The report draws attention to the difficult task facing traditional pay-TV operators in the face of competitive challengers – legal as well as pirate – that don’t face the same burdens from government regulation. Across the 14 markets** covered by the CASBAA study, most Asian jurisdictions’ OTT services remain subject only to relatively loose regulations applied to internet services.

Governments which allow this “tilted playing field and unhealthy competitive environment to persist will see their own creative industries damaged, local broadcasters weakened, and investment in networks and content impaired,” added Marcel Fenez, Chairman of CASBAA.

Join the further conversation on online piracy at the CASBAA Convention in Hong Kong on October 31st at 9.45AM for ‘After Megaupload – Online Piracy in Asia and Beyond’. In this panel, content owners and pay-TV platforms compare notes about the problem, what it’s doing to their respective businesses, and what might be done about it. For more information on the CASBAA Convention visit: http://events.casbaa.com/convention2012/

A Tilted Playing Field is available for download at www.casbaa.com.

** Australia, China, Hong Kong, India, Indonesia, Japan, Malaysia, New Zealand, Philippines, Singapore, South Korea, Taiwan, Thailand, Vietnam

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

 

Bangkok, 18 September 2012 – The power of multichannel TV for advertisers continues to be a focus for CASBAA as the Association traveled to Thailand. Presented in association with Campaign Asia-Pacific and local operator TrueVisions, The Bangkok Screenings attracted 160 attendees representing advertising agencies, clients and networks.

“Multichannel TV has never been a better proposition for advertisers in Thailand than it is today,” said Simon Twiston Davies, CEO, CASBAA. “As viewership increases and penetration grows in the Asia Pacific, multichannel TV is the intelligent choice for marketers to reach audiences and maximize return on investment.”

A showcase for leading networks in the region to screen their upcoming programming, a highlight of The Bangkok Screenings was a keynote address from Wannee Ruttanaphon, President, Media Agency Association of Thailand. Presentations were also made by BBC Worldwide, Discovery Networks Asia-Pacific, FOX One Stop Media, History, Sony Pictures Television, TNN 24 and TrueVisions.

Agency participants included Carat, GroupM, OMD, Mindshare, PHD, Maxus and MediaCom while attending clients comprised senior representatives from Ford Thailand, Kraft, Toshiba Thailand, DhosPaak Co. Ltd., Charoen Pokphand, Bangkok Airlines and Dusit Thani Bangkok.

“An upfront is like the NY fashion week of the TV industry which lets the industry know what’s “in” and what’s “out” for the season,” said Rathakorn Surbsuk, Trading Partner, GroupM. “It’s great to have a TV upfront in Thailand and I’m sure this will help create new exciting opportunities for clients for the coming years.”

“A very good event; lots of opportunity here,” added Adisai (Eddie) Sirisinha, Marketing Director, Ford Thailand. “I look forward to more of these types of events.”

Thailand’s evolution into an economic powerhouse in Southeast Asia has been swift with its national GDP of US $345.6 billion (THB 10.7 trillion) in 2011 expected to soar 7.5% by 2013*. Multichannel TV homes in Thailand are growing at a rapid pace, more than doubling from 3.8 million in 2009 to 10.3 million in 2012**.

Previously hampered by restrictive regulation, pay-TV advertising has been permitted on cable and satellite TV since 2008; today, television is the most powerful advertising medium accounting for 60% of total ad spending in the country.

“The opportunity for multichannel TV ad growth is phenomenal in Thailand,” added Twiston Davies. “Events such as the TV Upfronts provide a platform for networks to unite together to promote the advantages of multichannel TV and to continue the education process for agencies and marketers.”

* source World Bank

** source CASBAA

# # #

About CASBAA

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To find out more, please visit casbaa.com

About Campaign Asia-Pacific

Campaign Asia-Pacific is the region’s leading marketing, advertising and media industry magazine and online network. Delivering all the latest industry news and publishing benchmark research, analysis, marketing sector and platform reports, Campaign offers the region’s decision makers and influencers insights into a fragmented marketing and media environment across multiple markets. To find out more, please visit campaignasia.com

About CASBAA AD

CASBAA AD is the advertising development division of CASBAA, the only authoritative voice for multichannel TV in the Asia Pacific. Supported by the industry’s leading stakeholders, CASBAA AD advocates the value of multichannel TV in Asia. Stakeholders include: A+E Networks, BBC Worldwide, Discovery Networks Asia Pacific, FOX One Stop Media, NBCUniversal, Sony Pictures Television, TrueVisions and Turner Broadcasting System Asia Pacific.

The CASBAA Ad Regional Roadshow provides media buyers with an optimum window on to the dynamic world of AsiaPac Multichannel TV. To find out more, please visit casbaa.com/advertising

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

Hong Kong, September 10, 2012 – October 29 to November 1, 2012 in Hong Kong, this year’s CASBAA Convention 2012: 18 Reasons Why will provide unrivalled opportunities for industry experts to impart their knowledge.

“We have a truly compelling programme for this year’s CASBAA Convention, with an innovative variety of formats and touching on all aspects of multichannel TV in Asia Pacific,” said Simon Twiston Davies, CEO, CASBAA.

Among the featured speakers, Ben Silverman, Emmy and Golden Globe Award winner and founder of production studio Electus, will deliver the keynote address while Discovery Communications CEO, David Zaslav will share his thoughts on the remarkable transformation of his Networks with Bernie Lo from CNBC.

Additionally, Turner Broadcasting System International President, Gerhard Zeiler, will lead a distinguished line-up during “Talking TV”, plus a special “In Conversation” session chat with Saul Berman, Partner & VP, Global Strategy Consulting Leader of IBM Global Business Services.

Among other unmissables:

Great Ad Brands at Work with Great Channel Brands
From Web-launched episodic TV to multi-platform, interactive experiences, brands are looking to integrate their messages with TV and talent.

Do You Like Me? Socialising TV in Asia
The audience is no longer passive with the likes of Twitter, Facebook and Weibo giving an immediate voice to viewers.

Go! Go! Go!
With the arrival of OTT and related broadband services, both domestic and global providers have created new platforms and brand extensions to traditional channels

Market Watching: Indonesia and Myanmar
Tap the knowledge from top movers and shakers in the pay-TV business as the big players give us a glimpse into how they see 2013 panning out.

How to love your regulator
As the TV world meets Online, the role of the regulator has never been tougher.

Shadow Council: New industry perspectives from the net generation
Explore bold ideas and fresh perspectives on the evolution of multimedia from our industry’s high potential net generation. Hear their views on what’s up next.

The Top Slot
The Asia Pac platform leadership debate the world in 2012-2015. If they don’t know about it, then it hasn’t happened or if it did, it wasn’t worth remembering.

Industry workshops will include “cross media” research, the magic of transcoding and much, much more.

For more information about the CASBAA Convention 2012, please visit casbaaconvention.com.

# # #

About CASBAA – casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

Hong Kong, 7 August 2012 – The CASBAA Board of Directors has announced the appointment of a new leadership team, as the Asia Pacific multichannel TV industry enters a time of unprecedented change.

With the appointment of Christopher Slaughter as Chief Executive Officer designate, John Medeiros will be promoted to the new role of Chief Policy Officer and will become Senior Government Relations Advisor to the Board. The new team will be completed by Jill Grinda, who is newly appointed as Executive Vice President, focusing on operations and CASBAA’s advertising initiatives.

Current CEO Simon Twiston Davies will remain in place and work with the new CASBAA management team until 31st December.

“The Board of Directors is delighted with the appointment of Christopher Slaughter and the enhanced roles being taken up by John Medeiros and Jill Grinda,” said Marcel Fenez, the Chairman of CASBAA. “The new team’s mandate and combined industry experience bring significant additional capacity to CASBAA and the services it provides to its 130 Members.”

Christopher Slaughter is a seasoned industry executive, having worked in Asia since 1986. He joins the CASBAA Executive from his role as Managing Director at production company APV in Hong Kong. Slaughter was previously the Asia Pacific head of The Yankee Group, a telecom, media, and technology research company, as well as the Hong Kong and Shanghai Bureau Chief for CNBC Asia. He has also worked in Taiwan, Singapore, Japan and India and is a fluent Mandarin speaker.

John Medeiros, who in his new role will report to the Chairman, has driven CASBAA’s regulatory agenda over the past seven years. A public policy expert, he previously held senior leadership roles in several US embassies in the region and in Europe.

Since her appointment as Vice President, Operations at CASBAA in early 2011, Jill Grinda has succeeded in strengthening the Association’s multichannel industry partnerships internationally. With more than 20 years’ experience in global media and communications, Grinda was previously responsible for the launch and distribution of several international television channels across Asia.

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung
PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen
Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

Brightcove, Elemental Technologies, Inmarsat, Kantar Media Audiences,
Olswang, Viettel Television Center and SMIT

Hong Kong, 13 July 2012 – Spanning continents and market sectors, the latest additions to the CASBAA membership reflect the geographic and market diversity inherent to multichannel TV with Patron Member SMIT of China joining the CASBAA Council of Governors along with new Corporate Members Brightcove, Elemental Technologies, Inmarsat, Kantar Media Audiences, Olswang Asia and Viettel Television Center added to the roster Q2 2012.

“CASBAA and its members truly represent the way ahead for multichannel TV not only in Asia but, increasingly, around the world and address the entire value chain for our industry,” said Simon Twiston Davies, CEO, CASBAA.

China-based SMIT (Shenzhen State Micro Technology) provides software and devices to secure digital content delivery for the pay TV industry while enabling delivery of premium content to digital TVs without the need for set-top-boxes.

Brightcove is a global provider of cloud content services focused on publishing and the distribution of professional digital media across PCs, smartphones, tablets and connected TVs.

Elemental Technologies, meanwhile, is a provider of video processing solutions for content delivery to TVs, PCs, tablets and mobile devices.

Satellite operator Inmarsat delivers mobile voice, data and IP communications solutions through a combination of global coverage and technological innovation.

Audience measurement specialist Kantar Media Audiences provides viewing data via set-top boxes to enhance consumer marketing, advertising sales, channel negotiations, scheduling decisions and new product evaluation.

With a focus on its technology, media and telecoms practice, Singapore-based Olswang Asia is a full service law firm providing corporate, commercial, IP and dispute resolution advice.

Finally, Viettel Television Center is a division of one of Vietnam’s fastest growing telecom companies, operating television services including IPTV and cable TV, as well as seeking to expand in Asia, Latin America and Africa.

Added Twiston Davies: “As technology and value-added service provision move the multichannel TV and communications industries to identify new areas of growth, platforms, content providers, content distributors and technology enablers of all stripes see the value of working with their peers and governments to meet the latest consumer expectations.”

For a complete list of CASBAA members and information on membership benefits, please visit http://www.casbaa.com/about-casbaa/members.

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

CASBAA Convention 2012

Hong Kong, July 3, 2012 – CASBAA’s annual flagship event will take place from October 29 to November 1, 2012 at the Grand Hyatt Hong Kong. This year’s theme, “18 Reasons Why,” illustrates how the CASBAA Convention is consistently the industry’s must attend event in the region.

With 18 markets, 18 conference sessions, 18 data snapshots and 18 holes of golf, the CASBAA Convention 2012 will feature a powerful line-up including Opening Keynote Ben Silverman (Electus) with David Zaslav (Discovery Communications), Gerhard Zeiler (Turner Broadcasting System International) as well as Robert Kyncl (Google), Richard Freudenstein (Foxtel), Sheikh Ahmed bin Jassim bin Mohammed Al-Thani (Al Jazeera), along with Mohamed Sharil Tarmizi (Malaysian Communications and Multimedia Commission)*.

Topics covered will range from redefining TV models, the changing modes of media consumption, the impact of over-the-top and digital terrestrial television services, the importance of localised content, socializing TV, and the challenges of regulating an increasingly competitive set of technologies and industries.

Additionally, case studies on how pay TV does maximise ROI along with detailed “market watches” for Myanmar, Indonesia, Thailand, Vietnam and more will be supported by workshops on cross media research, transcoding technologies, integrated subscriber marketing and ring-fencing the pirates providing useable, real world, practical tool kits.

“18 Reasons Why” not only reflects our 18 markets, but is a potent reminder that the CASBAA Convention is much more than just another conference in the diary,” said Simon Twiston Davies, CEO, CASBAA. “It’s the Asia Pacific industry annual general meeting.”

From its beginning in 1991 representing a barebones cable industry, CASBAA has emerged as the primary voice for a sector reaching 420 million connections under a footprint of 18 markets – Australia, China, Hong Kong, India, Indonesia, Japan, Macau, Malaysia, Myanmar, New Zealand, Pakistan, Papua New Guinea, Philippines, Singapore, South Korea, Taiwan, Thailand and Vietnam.

CASBAA also represents diverse sectors with member organisations drawn from pay TV channels, multichannel platforms, technology specialists, the global advertising sectors, the region’s most important regulators, Asia Pacific satellite operators, and a whole world of online and digital service providers.

As our industry recognises the vital role of collaboration, for both market growth or individual success, the CASBAA Convention is the venue where today’s leaders join forces, where ideas are explored and where business is generated.

Added Twiston Davies: “Reasons to attend are myriad but the message is clear – the CASBAA Convention 2012…can you afford to miss it?”

For more information about the CASBAA Convention 2012, please visitwww.casbaaconvention.com.

*Speaker line-up subject to change

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

CASBAA Satellite Industry Forum 2012

Singapore, 26 June 2012 – The annual CASBAA Satellite Industry Forum concluded June 18 on a strong note as delegates agreed that growth opportunities for the sector in Asia remained emphatically positive.

Addressing nearly 250 delegates, speakers and media, Michel de Rosen, CEO & Board Member of Eutelsat, illustrated the potential of the satellite industry in Asia Pacific thanks to the region’s high population growth, incomplete terrestrial infrastructure and strong GDP prospects.

 

M. de Rosen added that satellite services have an assured future because of their cost-effectiveness as an unrivaled platform in terms of distribution costs per channel per home and in the ability to deliver quality TV with the bandwidth to handle HD signals – especially ultra-high definition TV. He noted that 90% of his company’s revenues in Europe are generated by video, and that Asia should be heading in the same direction.

However, Barry Matsumori, SVP, Commercial Sales & Business Development, SpaceX pointed out that with global mobile data traffic forecast to surpass 10 exabytes (10¹⁸ bytes) per month in 2016, according to a recent Cisco report, capacity will still not meet demand.

Terry Bleakley, Regional VP, Asia Pacific Sales at Intelsat acknowledged that ethnic DTH and the globalization of Asian content are major drivers for the growth of TV in Asia while the migration from SD to HD is just one of the reasons for increased data demand.

To help solve the upcoming data crunch issue, Intelsat recently announced its “Epic” satellite solution, a high-performance, high throughput satellite combining spectrum rights in the C-, Ku- and Ka-bands to increase capacity by as much as ten-fold. Featuring switchable bands, frequency reuse benefits and backwards compatibility, Epic has been touted as “a game changer” that will ultimately lower cost per byte.

Jean-Yves Le Gall, Chairman & CEO, of launch specialists Arianespace noted the importance of creating tailor made solutions for satellite launch customers. He added that project financing through export credits and assistance with ITAR (International Traffic in Arms Regulations), Arianespace “remains creative in order to bring more to the launch service than science.”

Despite the rosy picture painted of the satellite sector in Asia, however, hurdles still exist to impede further progress.

David Hartshorn, Secretary General, Global VSAT Forum pointed out that as a result of decisions taken during the World Radio Conference 2007 in Geneva, there are now higher levels of signal interference across the Asia Pacific, with degraded end-user signal quality and potential financial losses due to spectrum grabs by terrestrial service providers.

Also of concern were the uncertain digital roll-out programmes in several markets in Asia, chief of which is India where the Ministry of Information and Broadcasting recently extended a deadline to digitise all TV homes in Chennai, Kolkata, Mumbai and New Delhi to October 31.

“While satellite services have proliferated across the region, there are still issues that remain critical,” added Twiston Davies. “These issues include the control of signal quality, access to markets and the opportunity to expand video consumption and viewership across the region. CASBAA’s role is to support its Members and industry while educating regulators and media on the significant challenges ahead for the communications business in all its forms.”

For more information about the Satellite Industry Forum 2012, please visithttp://www.casbaa.com/events/events-calendar/details/308-casbaa-satellite-industry-forum.

Partners for the Satellite Industry Forum 2012 include Supporting Sponsor SKY Perfect JSAT and Sponsors Arianespace, AsiaSat, Boeing, Comsat, Eutelsat, GE – Satellite, Marsh, MEASAT, SES, Space Systems/Loral, SpaceX and Thales Alenia Space.

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

CASBAA bolsters advertising advocacy

Hong Kong, June 4, 2012 – To boost its effectiveness as an advocate of multichannel TV advertising, CASBAA has announced the appointment of Jenny Setnicker as Head, Advertising Development.

“With her extensive knowledge and experience in this industry, the appointment of Jenny is another significant step in CASBAA’s efforts to increase awareness of the power of advertising on multichannel TV,” said Simon Twiston Davies, CEO, CASBAA.

Based in Singapore, Setnicker is responsible for marketing the benefits of multichannel advertising and new investment in the development of data and actionable insights relevant to the multi-channel TV sector in all its forms. As the lead and dedicated resource for CASBAA Advertising, she will promote the value proposition for pay TV to media agencies, clients and network owners.

In addition, and most importantly, she will promote the best interests of the CASBAA Advertising members AETN All Asia Networks, BBC Worldwide, Discovery Networks Asia-Pacific, FOX One Stop Media, NBCUniversal, Sony Pictures Television, TrueVisions and Turner Broadcasting System Asia Pacific.

An industry veteran, Setnicker brings more than 15 years of media industry experience to CASBAA including eight years at CNBC Asia in advertising sales and client content solutions. Prior to working with CNBC Asia, she worked in New York with the Omnicom Group developing client sponsorships for Millsport LLC and, before that, in Hong Kong at STAR TV in programming and acquisitions.

About CASBAA

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia for the past two decades. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members, and more information, please visit www.casbaa.com .

Contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com

June 1, 2012 – With a range of television options that run the gamut from OTT to DTH, the main video markets are now offering a wealth of different dynamics and opportunities. As with natural geography, the Asian video landscape varies widely, depending on where you are.

Across the board, there seem to be a few hard and fast “truths” to what is happening in Asia’s video sector. Parts of the region are on the verge of explosive growth. Content consumption is on the rise and in demand from a strong demographic. Satellite will remain an important part of every facet of the video market because of its unmatched ability to distribute content to people located in remote or less populated areas.

Simon Twiston Davies, CEO of CASBAA, says that Asia has the advantage of continued economic growth. “With an average of about 8 percent across the region, with some fluctuation depending on the country, Asia has an increasingly informed media market with positive demographics coming through. People under the age of 30 are driving consumption for increased media services and options and satellite technology provides the ultimate backhaul for it. Video is gradually migrating from analog to digital format and migration from SD to HD content is becoming more standard, which is driving usage of satellite capacity and demand.”

Replacement rates for Asian satellites are high, according to Twiston Davies. “Orbital slots are more valuable, deregulation of turnaround services is increasing and there are more requests turning up. There is huge demand for content — from India, Indonesia and some other countries. Satellite will play an enormous role in exporting content out of Asia into other markets where consumers demand it.”

To view the complete article, please visithttp://www.satellitetoday.com/via/features/The-Asian-Video-Landscape-DTH-Market-Share-Trending-Up_38819.html

At the heart of global growth

Hong Kong, 29 May 2012 – CASBAA has announced an outstanding programme of speakers and sponsors for its 12th annual Satellite Industry Forum on Monday, 18 June at the Shangri-La Hotel Singapore reflecting the Asia Pacific’s key position “at the heart of global growth” for the industry.

“As the representative Association for multichannel TV and the communications sector in the Asia Pacific, it is vital that we hear from all aspects of the industry including the satellite services sector which continues to play such a huge role in the growth and development of the market,” said Simon Twiston Davies, CEO, CASBAA.

Recent headlines demonstrated the complexity of the satellite sector in Asia. From India’s retroactive satellite tax plan and the search for additional frequencies for mobile IMT systems outlined at the recent World Radiocommunication Conference to the impending digitisation of Indian cable TV systems and the growth of DTH in other emerging markets, never before has the need for information and knowledge been so important.

Among the respected speakers leading the June 18th discussions on these topics and more will be Michel de Rosen (CEO, Eutelsat Communications), Jean-Yves Le Gall (Chairman & CEO, Arianespace), Cheng Guangren (President, APT Satellite), Yvon Henri (Chief, Space Services Department, ITU), Osamu Inoue (Director of the Board, SKY Perfect JSAT) and Barry Matsumori (SVP, SpaceX) among others.

“With such an impressive roster, we anticipate another dynamic Forum highlighted by lively debate, insightful panels and unparalleled networking opportunities,” added Twiston Davies.

For more information about the Satellite Industry Forum 2012, please visit http://www.casbaa.com/events/events-calendar/details/308-casbaa-satellite-industry-forum.

Partners for the Satellite Industry Forum 2012 include Supporting Sponsor SKY Perfect JSAT and Sponsors Arianespace, AsiaSat, Boeing, Comsat, Eutelsat, GE – Satellite, Marsh, MEASAT, SES, Space Systems/Loral, SpaceX and Thales Alenia Space.

# # #

About CASBAA – www.casbaa.com

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across Asia for the past two decades. Spanning 18 geographic markets, CASBAA and its Members reach over 420 million connections through a footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content through industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here.

—

For enquiries, please contact:

Desmond Chung, PR & Communications Manager, CASBAA
Tel: +852 3929-1712
Email: desmond@casbaa.com

Adela Chen, Director, Marketing & Communications, CASBAA
Tel: +852 3929-1711
Email: adela@casbaa.com