Attempt to cut off illegal websites’ advertising revenue

(Mar 31, 2014) Websites offering illegal copyrighted material could see their advertising revenue cut under a new initiative.

Police have created an online database of websites “verified” as being illegal.

It is hoped that firms that handle advertising will use the resource to make sure they do not serve advertising on those sites, cutting off revenue.

Top piracy sites generate millions of pounds thanks to advertising.

One estimate, from the Digital Citizens Alliance – a group backed by rights holders – suggested that piracy websites worldwide generated $227m (£137m) from advertising revenue each year.

Even smaller sites commanded revenues into the hundreds of thousands, the group said.

Read moer at BBC News