(Aug 9, 2013) The research and analysis company IHS thinks the new flareWatch OTT service from U.S. cable operator Cox, which is in beta in Orange County, California, could show the entire Pay TV industry how to mitigate the threat from OTT. FlareWatch is said to be the first U.S. Pay TV operator-provided OTT subscription TV service that is not tied to a concurrent cable TV video purchase.
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