YOU On Demand Lands Paramount Titles for China
NEW YORK (August 1, 2012): China’s YOU On Demand has signed a deal with Paramount Pictures to offer the studio’s titles to its customers for on-demand viewing.
Paramount titles will be offered throughout the People’s Republic of China through YOU On Demand’s Transactional Video On Demand (TVOD) and Subscription Video On Demand (SVOD) services. Among the films headed to YOU On Demand through the new agreement are the Mission: Impossible franchise, Transformers, No Country for Old Men and J.J. Abrams’ Star Trek.
Read more: http://worldscreen.com/articles/display/2012-8-1-you-on-demand-paramount-pictures