– Discovery’s first-ever 4K branded block to air on Skylife’s UHD channel in Korea –
Singapore, Tuesday, 26 April 2016
Discovery Networks Asia-Pacific has expanded its partnership with KT Skylife to supply 4K content to Skylife’s UHD channel.
Through the partnership with Discovery, KT Skylife strengthens its UHD offering in a further move to lead South Korea’s UHD market with its innovative content strategy.
Skylife customers can expect the launch of Discovery’s 4K content this quarter. From space to natural history and survival to motoring, the content will be broadcast in a Discovery 4K branded programming block on Sky UHD. The line-up includes LIFE OF DOGS – Discovery Networks International’s major natural history series, CAPTURING THE UNIVERSE – a mind-blowing look at the inner workings of our galaxy and beyond, and HARLEY AND THE DAVIDSONS – the highly anticipated six-hour scripted miniseries about the birth of the iconic motorcycle brand.
Discovery and KT Skylife have a long-standing partnership of over 15 years. KT Skylife’s channel line-up includes Animal Planet, Discovery HD World and Eurosport; in addition, it was the first to launch Discovery’s international HD offering. Both parties plan to pursue co-production and distribution opportunities for 4K content in and outside of Korea.
Commenting on the partnership, Lee Nam Ki, CEO of Skylife said, “Skylife is the only satellite company with extensive coverage in Korea. We currently offer three UHD channels and plan to launch more as our goal is to be the biggest UHD content provider in the world. Offering high quality 4K content to our consumers is a key priority and we can’t think of a better partner than Discovery.”
Arthur Bastings, President and Managing Director of Discovery Networks Asia-Pacific, said, “Discovery has a long history of bringing together emerging technology with the quality content and storytelling that we are known for, and Discovery 4K is the latest way for us to create thrilling content for audiences. Discovery has been ramping up its 4K commissions over the past year, and we are excited to collaborate with Skylife to launch Discovery’s first-ever 4K programming block internationally and look forward to more of such partnerships in the region.”
From launching one of the first 24/7 HD channels in the world to presenting pioneering content on its virtual reality platform – Discovery VR, Discovery has a keen focus on content innovation and tapping into emerging technologies to present more immersive storytelling. Discovery’s foray into 4K is a natural progression as its content translates well to this amazing viewing experience.
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About Discovery Networks Asia-Pacific
Discovery Networks Asia-Pacific, a division of the number-one global content company Discovery Communications, is dedicated to satisfying curiosity, engaging and entertaining viewers with high-quality content through its portfolio of 15 brands. From survival to natural history, wonders of science to extreme jobs, motoring to travel and lifestyle, and the latest engineering marvels to live sporting events, each channel offers distinct must-watch programming to engage viewers across the region. The network’s 15 brands reach 695 million cumulative subscribers in 38 countries and territories with programming customised in 14 languages and dialects. For more information, please visit www.discoverycommunications.com.