CASBAA has prepared a Briefing Paper to summarize global best practices when it comes to classifying and labeling content on pay-TV. A few governments in Asia are seeking to impose classification and labeling rules on the entire universe of channels transmitted on pay-TV systems. This imposes an impractical burden on channel operators, who – if such a practice became widespread – could theoretically face requirements to conduct a series of different classification analyses (according to different governments’ standards) for each program they transmit, and then place a host of potentially conflicting rating labels on each program. Other governments have found better solutions, as CASBAA describes in this paper.