FOX-owned toddler channel becomes most-watched Entertainment Channel
London, 02 August 2016: BabyTV, the award-winning baby and toddler channel from FOX Networks Group, delivered its best month yet in June, reaching #1 position among the Entertainment Genre and #1 among All People (excluding terrestrial) on top Indonesian platform PT MNC Sky Vision Tbk (MSKY) with their brand Indovision.
Since it launched over a decade ago, BabyTV has always rated amongst the top kids’ channels, continuously increasing its viewing figures and strengthening its presence in the territory.
Most popular programmes include favorites such as Billy BamBam, Hungry Henry, Oliver and brand new series Little Lola Visits the Farm.
Maya Talit, SVP Affiliate Sales and Marketing, said, “We are incredibly pleased by these impressive results and we believe they are due to our continuous efforts to provide parents and children with fresh, quality and safe content. Our channel is truly unique and we pride ourselves in offering an unrivalled TV experience for families.”
“We are very grateful to Indovision for this successful long-term collaboration and we are convinced our new upcoming shows will carry on drawing more viewers”, she added.
“We are extremely happy with the achievement we have working together exclusively with Baby TV for almost a decade. We hope that our long term partnership will continue to inspire Indonesian children to ideas and information in a friendly way, that opens the door for future learning”, said Dhini W. Prayogo, Director of Marketing and Programming MSKY.
BabyTV is launching a whole host of exclusive new programmes and episodes such as Look What I Found!, The Post Train and Grandpa Joe’s Magical Playground so families can look forward to more fun and entertainment.
ENDS
Notes To Editors
ABOUT BABYTV:
BabyTV is the world’s leading baby and toddler network for children aged 4 & under and their parents, airing 24 hours a day, and completely commercial free. A FOX Channel, BabyTV is available in over 100 countries, via 700+ platforms and in 20 languages. BabyTV features top quality, original & exclusive shows, created by child development experts and designed for child & parent to enjoy together. Each hour on BabyTV is an enriching journey full of stories, songs, rhymes & lovable characters.
For more information, please visit: www.babytv.com, or follow us on Facebook and Twitter.
ABOUT FOX NETWORKS GROUP:
FOX Networks Group (FNG) is 21st Century FOX’s international multi-media business. We develop, produce and distribute 300+ wholly- and majority-owned entertainment, sports, factual and movie channels in 45 languages across Latin America, Europe, Asia and Africa. FNG’s core channel brands include FOX, FOX Sports, FOX Life, FOX+ and National Geographic Channel. FNG’s movie channels include FOX Movies, FOX Movies Premium and SCM (formerly Star Chinese Movies). Our non-linear brands include FOX Play, FOX Play+ and Nat Geo Play. These networks and their related mobile, non-linear and high- definition extensions, reach over 1.825 billion cumulative households worldwide. In addition, FNG owns and operates two production studios and produces thousands of local programming hours for its wholly owned channels and third parties.
For further information:
Anne Le Sinq
Marketing Manager
+44 20 3426 7091
ABOUT PT. MNC SKYVISION, TBK. (MSKY)
MSKY is the largest pay-TV Company in Indonesia, MSKY uses S-band satellite technology, the best in its class, with high resistance against weather disruption and superior broadcast capability. In terms of channel, MSKY owns the largest channel line-up, with 146 channels in its portfolio, 38 of which are exclusive channels that can only be seen on MSKY’s platforms. Various genres are offered by MSKY’s brand, skewed especially for children and families. Today MSKY is the leader of Indonesia’s pay-TV, market share more than 70% of 4 leading players pay-TV in Indonesia based on the report from the media partners Asia.
For more information, please visit: www.indovision.tv, or follow us on Facebook and Twitter.
For further information:
Domas Bathoro
Head of Brand Activation and PR Department
+62 21 5828000 Ext. 8105