Tag Archive for NOWTV

Advertising agent for Premier League co-branded channels

HONG KONG, July 22, 2016 – LeEco has been appointed by LeSports HK and Now TV as the exclusive TV advertising agent for their Premier League co-branded channels. The advertisements and sponsorships will be broadcast through the Premier League co-branded channels on both LeSports HK and Now TV platforms, enabling advertisers to reach a broader customer base with maximum publicity effect.

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About LeSports HK

LeSports HK, a subsidiary of Letv Sports Culture Develop (Beijing) Co., was officially established in September 2015 with a mission to support and promote the sports industry and associations in the city and ultimately, to inspire Hong Kongers to participate in more sports. LeSports HK holds the exclusive broadcasting rights for Premier League from 2016 to 2019 and FA Cup from 2015/16 to 2018/19 as well as more than 2,500 licensed sports matches including the Chinese Super League, the 2018 FIFA World Cup qualification games, the Copa Libertadores de America, the Copa do Brasil, the Fédération Equestre Internationale, Major League Baseball, the Chinese Women’s Super League, the Chinese men’s and women’s national football teams’ matches, the Chinese Olympic men’s team and the Chinese national youth basketball team, the China Touring Car Championship and many other international sporting events.

Launched in August 2012 as sports.letv.com, the company has evolved over time to become LeSports. The company provides users with video services including webcasting, video-on-demand, and additional information on football, basketball, tennis, golf, Formula 1 and other sports events. In March 2014, Letv Sports Culture Develop (Beijing) Co., Ltd. was officially established, modelled on sports.letv.com. The video-streaming website was transformed into an eco-sports company covering the entire industrial chain with its event operation, content platform, smart devices and value-added services. LeSports now possesses the exclusive broadcast rights to over 300 sporting events, including the Chinese Super League. With its abundant broadcast resources, LeSports has risen to become the largest copyright holder in the sports industry.

cont’d …

About Now TV

Now TV is one of the world’s largest commercial deployments of IPTV and Hong Kong’s largest pay-TV provider. It is delivered by PCCW Media Limited, the multimedia and entertainment subsidiary of PCCW Limited. PCCW also holds interests in telecommunications, IT solutions, property development and investment, and other businesses.

Now TV offers the widest range of local and international content on its platform in Hong Kong. Its quality self-produced content includes two news channels and a diverse line up of entertainment and infotainment programmes. This is complemented by leading Asian and international content and brands across news, sports, movie, drama, entertainment, information and kids genres.

Now TV’s premium content can be accessed through linear TV channels, on-demand and via OTT companion apps while on the move. Now TV can also be enjoyed on the eye devices provided by HKT, the telecommunications business of PCCW.

To learn more about Now TV, please visit http://nowtv.now.com/.

About PCCW Limited

PCCW Limited (SEHK: 0008) is a Hong Kong-based company which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses.

The Company holds a majority interest in HKT, Hong Kong’s premier telecommunications service provider. HKT meets the needs of the Hong Kong public and local and international businesses with a wide range of services including local telephony, local data and broadband, international telecommunications, mobile, and other telecommunications businesses such as customer premises equipment sale, outsourcing, consulting, and contact centers.

PCCW also owns a fully integrated multimedia and entertainment group in Hong Kong, which includes a highly successful IPTV operation, Now TV. As the provider of Hong Kong’s first quadruple-play experience, PCCW offers a range of innovative media content and services across four delivery platforms – fixed-line, broadband Internet access, TV and mobile.

Also wholly-owned by the Group, PCCW Solutions is a leading information technology outsourcing and business process outsourcing provider in Hong Kong and mainland China.

In addition, PCCW holds a majority interest in Pacific Century Premium Developments Limited, and overseas investments including the wholly-owned UK Broadband Limited. To learn more about PCCW, please visit www.pccw.com.

cont’d …

About LeEco

Founded in November 2004 by Jia Yueting, LeEco is committed to creating the “Le Ecosystem,” a next-generation Internet engine that offers an online platform completed with Content, Device and Application. There are seven sub-ecosystems within Le Ecosystem, namely Internet and Cloud, Mobile, Content, Big Screen, Sports, Automobile and Internet Finance Ecosystem. The sub-ecosystems is engaged in a rich array of businesses, spanning from Internet TV, video production and distribution, smart gadgets, large-screen applications to e-commerce, sports content broadcast and event management, open cloud platform, Internet-based electric vehicles, etc. LeEco has undergone a rebranding process in January 2016 and opened a new chapter in Le Ecosystem’s development as it fully gears up for global expansion.

Le.com made history on August 12, 2010 when it was listed on the Shenzhen Stock Exchange, making it the world’s first IPO Company in the sector. Prolific as well as successful, Le.com currently offers more than 100,000 episodes of TV dramas and over 5,000 movie titles. In addition, the site draws an estimated 250 million page views per day, 350 million users per month, 100 million daily content viewers on mobile devices, and 10 million daily content viewers on large-screen TVs.

LeEco Hong Kong, the headquarters of Asia Pacific region, was officially set up in August 2014, marking an important milestone of the company’s expansion in the overseas market. The company provides Hong Kong with an established, vertically-integrated Le Ecosystem. LeEco has held 20 online sales in Hong Kong, with thousands of smart devices sold on every occasion. Currently, LeEco Hong Kong offers various sales channels for users, including online pre-ordering services and 1,800+ offline outlets in Hong Kong and Macau. As the only entertainment platform with over 1,700 hours of 4K programs in Hong Kong, LeEco has always been committed to providing rich and diverse online content including movies, dramas, variety shows and concerts to its fans.

For further information, please contact:

Ronnie Tong

LeEco

Tel:      +852 5299 0861

Email: ronnietong@le.com

Ivan Ho

PCCW Media Limited

Tel:      +852 2883 8747

Email: ivan.wy.ho@pccw.com

Jointly issued by LeSports HK and PCCW Media Limited.

2016-19 Premier League will be delivered on LeSports HK and Now TV platforms

All 380 matches in each season to be broadcast live in HD

HONG KONG, July 21, 2016 – LeSports HK and Now TV will broadcast through their co-branded channels all the Premier League matches during 2016-19 seasons. The content will be fully produced by LeSports HK and delivered to the respective customers of LeSports HK and Now TV via their platforms. LeSports HK platforms include official website (www.LeSports.com), LeSports HK smartphone app, Le Super TV app and Le TV Box. Now TV platforms include IPTV, Now Player app and website (nowplayer.now.com), and Now Soccer app.

Starting in August, LeSports HK and Now TV customers will be able to watch all Premier League matches on 11 co-branded channels, including 10 bilingual channels (Cantonese and English) and one English channel (PLTV Channel). Soccer fans may also access the matches live via Le Sports and Now TV OTT platforms, or relive their favourite moments via on-demand services.

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About LeSports HK

LeSports HK, a subsidiary of Letv Sports Culture Develop (Beijing) Co., was officially established in September 2015 with a mission to support and promote the sports industry and associations in the city and ultimately, to inspire Hong Kongers to participate in more sports. LeSports HK holds the exclusive broadcasting rights for Premier League from 2016 to 2019 and FA Cup from 2015/16 to 2018/19 as well as more than 2,500 licensed sports matches including the Chinese Super League, the 2018 FIFA World Cup qualification games, the Copa Libertadores de America, the Copa do Brasil, the Fédération Equestre Internationale, Major League Baseball, the Chinese Women’s Super League, the Chinese men’s and women’s national football teams’ matches, the Chinese Olympic men’s team and the Chinese national youth basketball team, the China Touring Car Championship and many other international sporting events.

cont’d …

Launched in August 2012 as sports.letv.com, the company has evolved over time to become LeSports. The company provides users with video services including webcasting, video-on-demand, and additional information on football, basketball, tennis, golf, Formula 1 and other sports events. In March 2014, Letv Sports Culture Develop (Beijing) Co., Ltd. was officially established, modelled on sports.letv.com. The video-streaming website was transformed into an eco-sports company covering the entire industrial chain with its event operation, content platform, smart devices and value-added services. LeSports now possesses the exclusive broadcast rights to over 300 sporting events, including the Chinese Super League. With its abundant broadcast resources, LeSports has risen to become the largest copyright holder in the sports industry.

About Now TV

Now TV is one of the world’s largest commercial deployments of IPTV and Hong Kong’s largest pay-TV provider. It is delivered by PCCW Media Limited, the multimedia and entertainment subsidiary of PCCW Limited. PCCW also holds interests in telecommunications, IT solutions, property development and investment, and other businesses.

Now TV offers the widest range of local and international content on its platform in Hong Kong. Its quality self-produced content includes two news channels and a diverse line up of entertainment and infotainment programmes. This is complemented by leading Asian and international content and brands across news, sports, movie, drama, entertainment, information and kids genres.

Now TV’s premium content can be accessed through linear TV channels, on-demand and via OTT companion apps while on the move. Now TV can also be enjoyed on the eye devices provided by HKT, the telecommunications business of PCCW.

To learn more about Now TV, please visit http://nowtv.now.com/.

About PCCW Limited

PCCW Limited (SEHK: 0008) is a Hong Kong-based company which holds interests in telecommunications, media, IT solutions, property development and investment, and other businesses.

The Company holds a majority interest in HKT, Hong Kong’s premier telecommunications service provider. HKT meets the needs of the Hong Kong public and local and international businesses with a wide range of services including local telephony, local data and broadband, international telecommunications, mobile, and other telecommunications businesses such as customer premises equipment sale, outsourcing, consulting, and contact centers.

cont’d …

PCCW also owns a fully integrated multimedia and entertainment group in Hong Kong, which includes a highly successful IPTV operation, Now TV. As the provider of Hong Kong’s first quadruple-play experience, PCCW offers a range of innovative media content and services across four delivery platforms – fixed-line, broadband Internet access, TV and mobile.

Also wholly-owned by the Group, PCCW Solutions is a leading information technology outsourcing and business process outsourcing provider in Hong Kong and mainland China.

In addition, PCCW holds a majority interest in Pacific Century Premium Developments Limited, and overseas investments including the wholly-owned UK Broadband Limited. To learn more about PCCW, please visit www.pccw.com.

About LeEco

Founded in November 2004 by Jia Yueting, LeEco is committed to creating the “Le Ecosystem,” a next-generation Internet engine that offers an online platform completed with Content, Device and Application. There are seven sub-ecosystems within Le Ecosystem, namely Internet and Cloud, Mobile, Content, Big Screen, Sports, Automobile and Internet Finance Ecosystem. The sub-ecosystems is engaged in a rich array of businesses, spanning from Internet TV, video production and distribution, smart gadgets, large-screen applications to e-commerce, sports content broadcast and event management, open cloud platform, Internet-based electric vehicles, etc. LeEco has undergone a rebranding process in January 2016 and opened a new chapter in Le Ecosystem’s development as it fully gears up for global expansion.

Le.com made history on August 12, 2010 when it was listed on the Shenzhen Stock Exchange, making it the world’s first IPO Company in the sector. Prolific as well as successful, Le.com currently offers more than 100,000 episodes of TV dramas and over 5,000 movie titles. In addition, the site draws an estimated 250 million page views per day, 350 million users per month, 100 million daily content viewers on mobile devices, and 10 million daily content viewers on large-screen TVs.

LeEco Hong Kong, the headquarters of Asia Pacific region, was officially set up in August 2014, marking an important milestone of the company’s expansion in the overseas market. The company provides Hong Kong with an established, vertically-integrated Le Ecosystem. LeEco has held 20 online sales in Hong Kong, with thousands of smart devices sold on every occasion. Currently, LeEco Hong Kong offers various sales channels for users, including online pre-ordering services and 1,800+ offline outlets in Hong Kong and Macau. As the only entertainment platform with over 1,700 hours of 4K programs in Hong Kong, LeEco has always been committed to providing rich and diverse online content including movies, dramas, variety shows and concerts to its fans.

cont’d …

For further information, please contact:

Lennie Chan

LeSports HK

Tel:      +852 3996 3138

Email: lenniechan@le.com

Ivan Ho

PCCW Media Limited

Tel:      +852 2883 8747

Email: ivan.wy.ho@pccw.com

Jointly issued by LeSports HK and PCCW Media Limited.

Hong Kong’s Now TV Picks Up Turner’s Boomerang

Boomerang-Be Cool, Scooby-Doo

Turner’s second flagship kids’ brand launches in Hong Kong on July 1

HONG KONG (June 22, 2016) – Boomerang, the global kids’ brand and companion channel to Cartoon Network, will be distributed in Hong Kong on Now TV as part of the platform’s Junior Pack. Effective July 1, the agreement increases its distribution in Asia Pacific to over 30 million households since the channel’s relaunch in late 2014.

The all-animation network boasts an impressive line-up of iconic series and movies programmed for both kids and their families, including Tom and Jerry, Scooby-Doo and Looney Tunes. Channel highlights in July are Bunnicula, Shaun the Sheep and new episodes of The Garfield Show.

Phil Nelson, Turner’s Managing Director for Southeast Asia, said: “Hong Kong audiences already know and love Boomerang’s shows, so the channel will undoubtedly appeal to families with young kids. We’ve seen this brand grow quickly around the region and gain momentum – hitting the 30 million distribution mark is great milestone. Now TV subscribers now have access to all three of Turner’s kids’ channels in the region – Cartoon Network, Toonami and Boomerang – so there really is something for everyone.”

Boomerang is designed for kids aged 4-9, as well as their families and caregivers. In addition to new and exclusive content from Warner Bros. Studios, international premium acquisitions include: Pink Panther and Pals, Strawberry Shortcake, Mr. Bean: The Animated Series, Inspector Gadget, DreamWorks’ Turbo: FAST and DreamWorks’ two Dragons series: Defenders of Berk and Riders of Berk.

Ms. Loke Kheng Tham, PCCW’s Executive Vice President of Pay TV, said, “Now TV has a diverse range of programs, including many choices for kids. We are committed to providing a responsible and entertaining TV environment for children and parents in Hong Kong. We are delighted to partner with Turner, our long established partner, to further enrich our offerings for younger audiences through the launch of Boomerang.”

To complement the on-air offering, Boomerang Watch and Play hosts both video and gaming content in a safe and fun app designed for tablets. The brand’s website is Boomerang.asia. Boomerang will be available in English on Channel 445.

-Ends-

For further information, contact:
James Moore

Director of Communications, Turner Asia Pacific

+852 3128-3720 / James.Moore@turner.com

About Boomerang in Asia

Boomerang provides light-hearted and fun moments, showcasing a mixture of internationally recognised comedy and fantasy series to more than 144 million households worldwide. Core programs includes Tom and Jerry, Mr. Bean, Scooby-Doo, The Garfield Show, My Little Pony and The Looney Tunes Show. A companion channel to Cartoon Network, Boomerang is a dynamic and quirky place where girls and boys can be inspired, laugh and play with the whole family. In Asia Pacific, Boomerang is owned and operated by Turner, a Time Warner company.

About Turner Asia Pacific

Turner Asia Pacific creates and distributes award-winning brands throughout Asia Pacific. In the region, Turner Asia Pacific runs 63 channels in 13 languages in 37 countries, including CNN International, CNNj, CNN, HLN, Cartoon Network, Adult Swim, Boomerang, POGO, Toonami, World Heritage Channel, Warner TV, Oh!K, TCM Turner Classic Movies, truTV, MondoTV, TABI Channel, and HBO and WB in South Asia. It manages the business of Pay- and Free-TV-channels, as well as Internet-based services, and oversees commercial partnerships with various third-party media ventures; it teams with Warner Bros. and HBO to leverage Time Warner’s global reach. Turner Broadcasting System Asia Pacific, Inc. (“Turner Asia Pacific”) is a Time Warner company.