Latest News

  • December 2, 2014

    Report: AsiaPac Boasts 500 Million-Plus Multichannel TV Homes

    According to CASBAA’s recently updated Asia Pacific Multichannel TV Advertising 2015 report, there are currently more than 500 million multichannel homes across the Asia Pacific, marking the largest number by region anywhere in the world today. ...
  • October 23, 2014

    Rentrak Gets Patent for Box-On, TV-Off Measure

    US-based audience measurement specialist Rentrak has been granted a patent for the system it uses to measure the status of set-top boxes (STBs).Rentrak says the method - which identifies when TV sets are off, but the set-top box is on - is a 'crucial'...
  • October 23, 2014

    Turner relaunches Boomerang

    Turner Broadcasting is relaunching its Boomerang network as an all-animation, youth-skewing channel with a line-up specifically designed for family co-viewing. ...
  • October 23, 2014

    Multi-screening does not diminish TV ad recall

    Viewers pay more attention to ads than they think and multi-screening does not negatively affect ad recall, according to new Thinkbox research. ...
  • October 23, 2014

    USA Nielsen admits TV ratings errors

    US — Nielsen has admitted that it has been reporting inaccurate ratings for the US broadcast networks for the last seven months. According to a story in the New York Times, the error benefited ABC - the network saw its ratings improve - while all o...
  • October 23, 2014

    CNN Philippines launches officially in 2015

    Turner Broadcasting System Asia Pacific and Nine Media Corporation have struck a five-year initial brand licensing agreement. As part of the deal, 9TV (formerly known as Solar News Channel) will be re-branded as CNN Philippines and official news website,...
  • October 23, 2014

    CNN Philippines launches officially in 2015

    Turner Broadcasting System Asia Pacific and Nine Media Corporation have struck a five-year initial brand licensing agreement. As part of the deal, 9TV (formerly known as Solar News Channel) will be re-branded as CNN Philippines and official news website,...
  • October 8, 2014

    Programmatic ad Ratings

    What is claimed to be an industry-defining study by AOL UK has revealed both the clear benefits and the importance of the human role in programmatic trading. AOL conducted its study with some of the UK's biggest media owners, trading desks, industry bo...
  • October 8, 2014

    Video Mobile to drive advertising

    Video and rich media formats will continue to be a driving force for digital advertising, according to research examining the ebbs and flows of display advertising over the next five years. Forrester Research's Western European Online Display Adv...
  • October 8, 2014

    Half a billion connected TV devices in Q2, 2014

    Worldwide ownership of connected TV devices (including smart TVs, smart blu-ray players, IP-enabled game consoles and digital media streamers) grew 7% quarter-on-quarter in Q2 2014 and% versus the same period in 2013 to reach 500 million units. ...

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