STAR Chinese Movies Play
Model
scmplay.com or via starhubtv.com Streaming Video on Demand Video on demand service for subscribers of STAR Movies Pack on StarHub TV via PC and multi devices (e.g. mobile/tablets etc). Authenticated services. Access via starhubtv.com or scmplay.com

StarHub TV: Streaming Video on Demand Companion video on demand service for subscribers of STAR Movies Premium on StarHub TV via set top box
Devices
scmplay.com or via starhubtv.com Computer but to be extended to Smartphone / Tablet.

StarHub TV:Set-Top Box Connected TV StarHub’s Digital, Hubstation, Hubstation HD and HD Interactive set-top-boxes.
What's Available?
scmplay.com or via starhubtv.com: Asian blockbuster Movies, Asian concerts, award winning Asian documentaries.

StarHub TV: as above
When is Content Available
scmplay.com or via starhubtv.com Movies will be available online for a variable period of time after premiering on STAR Movies Premium channel depending on factors such as license period and viewer interest. Where rights permit, sneak peeks or Play exclusive content might be available

StarHub TV: as above
What's Most Popular?
scmplay.com or via starhubtv.com: Movies available in original language which is not available on linear feed.

StarHub TV: as above
Cost
scmplay.com or via starhubtv.com Unlimited Views Free Service for subscribers of STAR Chinese Movies Pack on StarHub TV.

StarHub TV/mio TV: Unlimited Views Free Service
Additional or Interactive Features
scmplay.com: Playback

Ability to comment on and link STAR Chinese Movies Play account to Facebook and Twitter.

StarHub TV/mioTV: Playback
Available to
Scmplay.com Subscribers of STAR Chinese Movies Pack on StarHub TV.

StarHub TV/mio TV: Subscribers as above
Available at
scmplay.com or via starhubtv.com

StarHub TV: Set-Top Box Video on Demand Connected TV

Mio TV: Set-Top Box Connected TV
About CASBAA

Established in 1991, CASBAA is the Association for digital multichannel TV, content, platforms, advertising and video delivery across geographic markets throughout the Asia-Pacific. CASBAA and its members reach over 445 million connections within a regional footprint ranging from China to Australasia, Japan to Pakistan. The CASBAA mission is to promote the growth of multichannel TV and video content via industry information, networking exchanges and events while promoting global best practices. To view the full list of CASBAA members please visit here

About Olswang Asia LLP

Olswang is a leading international law firm specialising in Media, Technology and Telecoms with offices across Europe including London, Berlin, Madrid, Paris, Munich, Brussels and Thames Valley and with a growing Asia presence hubbed out of an office in Singapore.
For more information about Olswang see www.olswang.com