Latest News

  • January 28, 2013

    OTT and pay to drive TV revenue growth

    Global TV advertising and subscription revenue will reach about US$400 billion (€300 billion) this year, with over-the-top and pay TV services performing well, according to research by Deloitte. ...
  • January 28, 2013

    Smartphones-800 million units in 2013

    Smartphone shipments are expected to surpass 800 million units in 2013, which will provide big opportunities for market players with the right combination of features and price. Display resolution and OS have become hot topics, which is creating...
  • January 28, 2013

    China Digital Ad Spend Beats Global Average

    In 2011, the mainland’s digital ad spend exceeded that of print; a year later, the amount exceeded every other region as well as the global average digital ad spend – taking up more than 30% of the country’s advertising market. ...
  • January 28, 2013

    "Aspirational brands" set for growth

    Increasing affluence in emerging markets will boost "aspirational brands" like Coca-Cola, the soft drink, and Nike, the sportswear range, Credit Suisse has suggested.The financial services group argued these operators, as well as Johnnie Walker, the...
  • January 28, 2013

    UK: 40% of Twitter is about TV

    Beyond all the talk and hype around social TV, Twitter decided to set the record straight with its own, in-depth study of how exactly British people use the service when watching TV. The results, revealed by The Appside, are pretty impressive. 40% of...
  • January 28, 2013

    Global Ad Spend Remains Strong, TV Dominates

    Global advertising had a strong first nine months of 2012, with television advertising still holding the biggest share of advertising dollars and outperforming overall global growth.Nielsen says ad spending rose 3.3% from January to September last year,...
  • January 23, 2013

    Nielsen: Consumer survey

    Nielsen has today released results from The Nielsen Global Survey on New Product Purchase Sentiment. With millions of dollars spent on new product development every year, these latest Nielsen insights reveals critical clues into new product purchase...
  • January 22, 2013

    Despite Media Companies’ Best Efforts, ‘TV Everywhere’ Is Nowhere

    People are streaming online video more than ever before but only 17% of pay TV subscribers have watched cable programming online using so-called “TV Everywhere” services, according to a new study. ...
  • January 22, 2013

    Chinese authorities ban 55 TV ads

    China's top broadcasting watchdog has ordered a broadcast ban for 55advertisements for consultation and TV shopping services, as they have violated relevantregulations. ...
  • January 21, 2013

    Nielsen: Global Ad Spending Rises 4.3% In Q3 2012

    The global advertising market saw healthy growth during the third quarter of 2012, according to Nielsen’s quarterly Global AdView Pulse report. Spending was up 4.3 percent over Q3 2011, to $139 billion. This gain outpaced the 2.7 percent growth seen in...

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